Gravity Orders Discussion

[HC_79]

I wonder when we’ll know officially how many Gravity orders have been made. It’s possible we won’t know till the next earnings call.

We all hope it’s a good number. If it’s not, that’s very bad news especially since Peter said the Gravity addresses a market 6 times larger than the Air.

I don’t believe Lucid will provide us with that information anymore. Even with a $1000 deposit, it doesn’t guarantee a sale, as we witnessed with the 35,000 Air reservations that never materialized.

 

[Blue Lectroid]

The Gravity will eventually be in the studios and on the streets and the press will also get to drive them. And at that point the Gravity becomes real -- until then none of us will have any idea what demand will be, how positive the press will (or will not) be about the car and whether Peter's assertion that Gravity addresses a market 6X this size of Air is accurate. That said, an interesting analog might be how many Model S Teslas were sold compared to the Model X. Historically, I believe that the Model X only outsells the Model S by roughly 2X, not 6X...

 

[NoseyReporter]

The Gravity will eventually be in the studios and on the streets and the press will also get to drive them. And at that point the Gravity becomes real -- until then none of us will have any idea what demand will be, how positive the press will (or will not) be about the car and whether Peter's assertion that Gravity addresses a market 6X this size of Air is accurate. That said, an interesting analog might be how many Model S Teslas were sold compared to the Model X. Historically, I believe that the Model X only outsells the Model S by roughly 2X, not 6X...

Interesting idea. Might be with looking at EQE vs EQS numbers too or i4 vs iX.

 

[illopp00]

YTD from the Cox Report
Model S 10318
Model X 15515
BMW iX 12027
BMW i5&i7 8269
Audi Q8 E-tron 6365
Audi E-tron 2066
Rivian R1S 23399

I can't do mercedes since they lump the sedan and SUV together. But you are right that sales in EV only are about 1.5x-2x SUV vs sedan. Maybe this is different with ICE and hybrid. Lucid is looking at the market inclusive of ICE large 7 seaters as well. Rivian might be the best standalone guess as to what is possible.

 

[WildRide47]

YTD from the Cox Report
Model S 10318
Model X 15515
BMW iX 12027
BMW i5&i7 8269
Audi Q8 E-tron 6365
Audi E-tron 2066
Rivian R1S 23399

I can't do mercedes since they lump the sedan and SUV together. But you are right that sales in EV only are about 1.5x-2x SUV vs sedan. Maybe this is different with ICE and hybrid. Lucid is looking at the market inclusive of ICE large 7 seaters as well. Rivian might be the best standalone guess as to what is possible.

Actually BMW sold 103,440 EV's in the last 3 months and 294,000 EV's in the last 9 months with the i4 the best selling model, so there is a demand out there.

I think that Lucid needs to do a better job of marketing. There is no valid reason why the Portland Auto Show had no Lucids at all to show the public last year.

In the last 2 weeks, I have had 4 people comment on my car who loved what it looked like, but who had never heard of a Lucid.

 

[HC_79]

There is no valid reason why the Portland Auto Show had no Lucids at all to show the public last year.

Maybe because the attendance numbers aren’t worth the millions it costs to attend, build a booth etc. Auto show attendance has been in decline for years so maybe it’s not money well spent to go to them all.

 

[WildRide47]

Maybe because the attendance numbers aren’t worth the millions it costs to attend, build a booth etc. Auto show attendance has been in decline for years so maybe it’s not money well spent to go to them all.

That's one opinion, but I disagree. How are you supposed to make people aware of the brand, if they don't see it. Maybe in other states it's more common, but in Portland it is still a rarity to see a Lucid.

Besides I don't understand how it costs millions to build a booth and have an attendant there to help educate the public. Keeping a low profile is guaranteed to reduce potential sales which Lucid can ill afford.

 

[illopp00]

Actually BMW sold 103,440 EV's in the last 3 months and 294,000 EV's in the last 9 months with the i4 the best selling model, so there is a demand out there.

I think that Lucid needs to do a better job of marketing. There is no valid reason why the Portland Auto Show had no Lucids at all to show the public last year.

In the last 2 weeks, I have had 4 people comment on my car who loved what it looked like, but who had never heard of a Lucid.

Yes but those are global numbers YTD and they are not all in the same pricing category or size category as the Air or Gravity.

 

[illopp00]

That's one opinion, but I disagree. How are you supposed to make people aware of the brand, if they don't see it. Maybe in other states it's more common, but in Portland it is still a rarity to see a Lucid.

Besides I don't understand how it costs millions to build a booth and have an attendant there to help educate the public. Keeping a low profile is guaranteed to reduce potential sales which Lucid can ill afford.

I am sure it does for Toyota to take up thousands of square feet and put 20 models on the floor...

 

[WildRide47]

Yes but those are global numbers YTD and they are not all in the same pricing category or size category as the Air or Gravity.

Agreed.

 

[WildRide47]

Hi Wildride,

Am I correct in assuming from your comment about the Portland Auto show that you live in the Portland area?

If so, do you own an Air? (I ask because below your name it just lists a Porsche). If so, how did you deal with warranty items?

My wife and I live near Salem, and with the Lucid service center all the way up in Seattle it is a point of concern about purchasing the Gravity.

Thank you,
.

Yes. I live in the Portland area. I bought a new Grand Touring in April of 2022. I found no problems with warranty service. I have had the passenger door motors and latch handles replaced twice which now work fine and I still have some minor creaking of the steering wheel which I can live with. Other than that the car has been a dream to drive. Nino from Seattle came out to my home each time to do the warranty work as well as the yearly inspections and I highly recommend him.. It may take a couple of weeks or longer to arrange a service call to your home, but I found the Seattle Service Center agreeable and good to work with. Be glad to answer any other questions you have. My beef is with the marketing of the Air or rather the lack of it. I believe they would have sold more cars if they had better exposure. I see no valid reason why there was no Lucid at the Portland Show. if they had no car available, they could have asked an owner(such as myself) to allow them to exhibit my car at the show in exchange for a detail of the car before returning it to me. I would have been glad to help them out. Otherwise, I can't speak for the Gravity, but the Air in general has been a winner for me. It's a bit larger than I like, and after 5 years(my usual timeframe) I will be looking for a car with a smaller footprint. Hopefully, Lucid will have one at the time that matches the luxury, range and acceleration of my present AGT.

 

[Tesla2Lucid]

There is no valid reason why the Portland Auto Show had no Lucids at all to show the public last year.

Correct me if I'm wrong but I don't think Tesla has EVER gone into a paid auto show anywhere in the world. Not saying right or wrong for Lucid but just providing (hopefully historically accurate) context.

 

[DreamTour]

Correct me if I'm wrong but I don't think Tesla has EVER gone into a paid auto show anywhere in the world. Not saying right or wrong for Lucid but just providing (hopefully historically accurate) context.

What is a paid auto show vs not paid?

I was at naias in 2014 when model x was unveiled, chatted with franz von holzhausen.

 

[Batteryman]

I’m going to join the @hmp10 bamdwagon a little bit here. A post appeared online from someone who visited the Gravity in Boston over the weekend. Apparently, they asked the salesperson if the car would come with NACS, and the salesperson was unsure because they lacked access to the SC network. This lead the person posting online that the car won’t come with NACS when someone asked the question.

It’s a bit concerning that Lucid has confirmed that the car will have a native NACS port, yet the message hasn’t been communicated to the sales team. Sales staff and Customer Care should have been provided with a cheat sheet to answer questions on November 6th in preparation for orders opening on November 7th. If Lucid can charge $95K+ for a car and yet salespeople can’t provide basic answers, that’s quite poor, especially when trying to build upon your brand. It presents itself like the left hand isn’t talking to the right,

This behavior is more like a model announcement where things are still being ironed out than an actual model launch where things should be locked and loaded. Cars don’t necessarily have to be in stores. People can wait if they need to see the car before ordering. However, Lucid staff should be in a position to answer questions accurately when someone is ready to order.

If I had a dollar for every time I knew more than the car salesman….including Mercedes, Porsche, Maserati……it’s very common to see this with any company sales team…not a big deal in my opinion.

 

[Batteryman]

The Gravity will eventually be in the studios and on the streets and the press will also get to drive them. And at that point the Gravity becomes real -- until then none of us will have any idea what demand will be, how positive the press will (or will not) be about the car and whether Peter's assertion that Gravity addresses a market 6X this size of Air is accurate. That said, an interesting analog might be how many Model S Teslas were sold compared to the Model X. Historically, I believe that the Model X only outsells the Model S by roughly 2X, not 6X...

Model X has a lot of issues, nor surprised sales are bad….and it is an old design, hasn’t really been updated

 

[Batteryman]

Air has great reviews, yet sales are poor, Lucid needs much better marketing and needs to double service centers to really increase Gravity demand. Hope they thought about this and have a good plan.

 

[HC_79]

Air has great reviews, yet sales are poor, Lucid needs much better marketing and needs to double service centers to really increase Gravity demand. Hope they thought about this and have a good plan.

What rock have you been living under? Sales aren’t poor. The Air is outperforming the models within its segment, including Tesla last quarter. It’s not a marketing or service center problem.

These are luxury, high priced cars. They’re not made for the masses.

 

[tjhappel]

As a funny thought, my wife and considered briefly having the Gravity tow my Air, charge both up at an EA, and then use the RangeXChange cable to feed the Gravity from the Air, extending the towing distance haha

Good ome

 

[momo3605]

What rock have you been living under? Sales aren’t poor. The Air is outperforming the models within its segment, including Tesla last quarter. It’s not a marketing or service center problem.

These are luxury, high priced cars. They’re not made for the masses.

7000 cars sold in 3/4 of a year is not “good”. Especially when you’re putting them on fire sale for a lower lease payment than a model 3

Model S has no subsidized leases or finance offers or anything (over $1000/month) and it is super old. Tesla is actively pushing people away from them. Saying you sold more than that is nothing worth bragging about.

 

[tjhappel]

Got it, so you just made that completely up in your head. Cool.

Please don’t spread unfounded rumors.

Well in fairness it is November 17th and there’s no been no talk of any delivery. I guess we all just have different expectations. I’m so excited to get mine.. and agree on the tow hitch! Gotta have it