Next update?

[DeaneG]

I don’t disagree with you in general, but I’ll challenge this somewhat - take Alexa as a great example. Amazon absolutely had an SLA for Lucid (one would hope) and other such support contracts; but that doesn’t mean that they have to actually invest in Alexa for Auto and make it better. Whenever Alexa broke, Lucid got blamed, whether it was their fault or not. When Alexa couldn’t answer questions - Lucid got blamed.

And if Amazon doesn’t care? Good luck.

I'd argue that Google has a business model around voice assistants (gathering in-home and in-car search data to make their advertising sales more profitable), while Alexa didn't do much financially for Amazon. In any event, it's a complex and fuzzy topic. The enduring Make vs Buy decision, and from Whom. There's no right answer, only educated guesses, then live and adapt with the consequences.

 

[borski]

I'd argue that Google has a business model around voice assistants (gathering in-home and in-car search data to make their advertising sales more profitable), while Alexa didn't do much financially for Amazon. In any event, it's a complex and fuzzy topic. The enduring Make vs Buy decision, and from Whom. There's no right answer, only educated guesses, then live and adapt with the consequences.

Yup. Couldn’t agree more.