- Aug 24, 2020
Had the interior comfort and reveal been better, would we be making these conclusions over some track tuning that most premium manufacturers will do?Exactly. Musk has lured Rawlinson down a path where Musk is in his sweet spot and where the spotlight is now off the area in which Lucid can best differentiate itself from Tesla.
People who buy MB S63's and BMW M760's want to know their cars will be powerful, quick, and smooth. But in my experience they seldom make their choices of one over the other based on tiny differences in extreme performance, but rather on subjective factors such as design, features, and brand loyalty.
If Lucid insists on trying to beat Musk at the track, they could well end up a loser. If they can get back to focusing on premium luxury, they will go somewhere Musk doesn't seem inclined to follow.
I really think this has descended into something personal between two egos.
Would Lucid do better if they had this type of drivetrain, but didn’t make low cost tweets about a prototype with some extra nice wheels being elite? Would they do better if they had settled for designing their technology to match a the current S, a car largely from 8 years ago?
I don’t think it’s a pissing match to have the foundation of the company as having a drivetrain that can compete with what most view as the best EV drivetrain. It’s likely a requirement. MB or BMW with inferior, yesteryear performance aren’t MB or BMW.
I think it’s largely cheap marketing. Should they have developed a tri-motor so soon? Maybe not, but if they have plans for chasing the larger SUV market, it’s likely needed.
Hopefully they can reverse some of the haste in getting something in production, and convert the premium EV they developed into having a true luxury trim option.