If you like the smell of new leather - this is da bomb (they nailed it). Put a few spritzes in the carpet/under the seats once a month or so. Not terribly long lasting, but I keep the little bottle in my console. Oh so good to the nose - car always smells like new.
I'll have to swing by Griot's and see if they have that in stock. Not available on Amazon currently...looking on their website it appears to have been replaced by this: