Most & Least considered cars

Shopper consideration of 0% is terrible. As everyone uses the universally recognized shopper consideration metric for everything from what to buy to investment portfolios this obviously means the end is nigh for Lucid. Tragic.
 
Lucid Air is a luxury car. Tesla is the only pure BEV maker on the list and it is not a luxury car. If this was a survey of folks looking to purchase a luxury performance electric car priced between $ 100K and $200K it would be a worthwhile analysis. Comparing knowledge of a new electric car company to mainstream car companies is ridiculous.
 
Lucid Air is a luxury car. Tesla is the only pure BEV maker on the list and it is not a luxury car. If this was a survey of folks looking to purchase a luxury performance electric car priced between $ 100K and $200K it would be a worthwhile analysis. Comparing knowledge of a new electric car company to mainstream car companies is ridiculous.
like it or not, Tesla is a luxury car brand.

a survey of folks in the market for a $100k-$200k luxury performance electric car is pointless because it is so niche and the sample size is so small, it'd be more reliable to depend on actual professional critics car reviews.

albeit a consensus on consumer consideration is very significant data, Lucid doesn't have enough cars out in the wild to stir up any significant interest. combined with the multiple negative PRs recently, Lucid has a black eye in the eyes of the market at the moment
 
like it or not, Tesla is a luxury car brand.
No, it isn’t. Nobody thinks of Tesla as luxury, especially since the Model 3/Y are their best selling cars and are decidedly not luxury.
a survey of folks in the market for a $100k-$200k luxury performance electric car is pointless because it is so niche and the sample size is so small
Okay, but that’s specifically the market Lucid is in, so “luxury car” is precisely the market Lucid is aimed after today. That’s all this means.
 
Okay, but that’s specifically the market Lucid is in, so “luxury car” is precisely the market Lucid is aimed after today. That’s all this means.
Honestly, I think the Lucid is a lexus ls and g90 competitor as well, with the pure. I would rather have the pure than both of those, simply for the driving experience. And for the touring, grand touring, etc, they basically have no competitors in the electric car space. Closest thing is a S class, and I would rather have the lucid than that.
 
I think the Genesis GV60 Performance I picked up a couple of weeks ago is a solid competitor to the Pure. 429 HP with boost button on steering wheel to take it to 483. Great seating position (easy entry/exit, height is perfect for sitting down in it, great road view). Downside is range (only about 240) and handling (an SUV is never going to handle anything like a Lucid). But a HUD, real SXM, 17 speaker Bang & Olafsen 1400 watt sound system, Nappa Leather, ultrasuede all over, metal buttons and switches, highway traffic assist and all the other ADAS features, 360 cameras, etc.

It is much smaller than the Lucid which for many is a negative but for me is a positive (I prefer a smaller car and only Porsche until now has been willing to make and sell a small car with luxury features).

I will likely let my reservation for a Pure lapse. I am having hip replacement surgery next month and the seating position on the GV60 is a huge advantage. And I continue to be very troubled by a car company telling me to confirm my purchase before they tell me what I am buying. I was really looking forward to a Lucid. Maybe in the future.
 
I think the Genesis GV60 Performance I picked up a couple of weeks ago is a solid competitor to the Pure. 429 HP with boost button on steering wheel to take it to 483. Great seating position (easy entry/exit, height is perfect for sitting down in it, great road view). Downside is range (only about 240) and handling (an SUV is never going to handle anything like a Lucid). But a HUD, real SXM, 17 speaker Bang & Olafsen 1400 watt sound system, Nappa Leather, ultrasuede all over, metal buttons and switches, highway traffic assist and all the other ADAS features, 360 cameras, etc.

It is much smaller than the Lucid which for many is a negative but for me is a positive (I prefer a smaller car and only Porsche until now has been willing to make and sell a small car with luxury features).

I will likely let my reservation for a Pure lapse. I am having hip replacement surgery next month and the seating position on the GV60 is a huge advantage. And I continue to be very troubled by a car company telling me to confirm my purchase before they tell me what I am buying. I was really looking forward to a Lucid. Maybe in the future.
Oh, did you buy a GV60? First I’ve heard about it! :p jk

I’m glad you like the car. :)
 
No, it isn’t. Nobody thinks of Tesla as luxury, especially since the Model 3/Y are their best selling cars and are decidedly not luxury.

Okay, but that’s specifically the market Lucid is in, so “luxury car” is precisely the market Lucid is aimed after today. That’s all this means.
Find me a reputable source that doesn't list Tesla as a luxury car brand in a list of luxury car brands
 
Find me a reputable source that doesn't list Tesla as a luxury car brand in a list of luxury car brands
Tesla is luxury only on Model-S and Model-X. I didn’t find Model-3 or Model-Y luxurious. And with recent 18 months price hike, I think people consider them luxury as price range, but not as materials offering.
 
No, it isn’t. Nobody thinks of Tesla as luxury, especially since the Model 3/Y are their best selling cars and are decidedly not luxury.

Okay, but that’s specifically the market Lucid is in, so “luxury car” is precisely the market Lucid is aimed after today. That’s all this means.
The Model S is a luxury car, for sure.
 
It's supposed to be, but do they accomplish that?
Even Tesla’s strongest proponents tend to ding them on the “luxury” aspect. “Minimalist” is the kind word they use to describe the Model S interior.

So Tesla might want to think of themselves as luxury, but their constant cost-cutting measures betray that.

And that’s fine. I don’t think the average Model S owner puts posh comfort at the top of their list of needs.
 
Even Tesla’s strongest proponents tend to ding them on the “luxury” aspect. “Minimalist” is the kind word they use to describe the Model S interior.

So Tesla might want to think of themselves as luxury, but their constant cost-cutting measures betray that.

And that’s fine. I don’t think the average Model S owner puts posh comfort at the top of their list of needs.
Agreed, for example, would a Mercedes have a fart mode? Plastic trim? Screens, screens, screens are all they have.
 
The Model S is a luxury car, for sure.
It's definitely priced as a luxury car. That being said, I don't consider it to be a luxury car...I find my 2022 Model S has a stiff bouncy suspension, no ambient lighting colors, pretty basic interior materials, no luxury features like soft close doors or massage seats...compared to Audi, Mercedes, etc. it feels to me like a $50K car that's been marked up due to lack of competition.
 
It's definitely priced as a luxury car. That being said, I don't consider it to be a luxury car...I find my 2022 Model S has a stiff bouncy suspension, no ambient lighting colors, pretty basic interior materials, no luxury features like soft close doors or massage seats...compared to Audi, Mercedes, etc. it feels to me like a $50K car that's been marked up due to lack of competition.
100% this. I leased a 2016 MS P90D for 2 1/2 years. When that expired, I couldn't bring myself to buy one because the interior was so crappy so I bought an X5 until Tesla did a refresh. They showed the refresh, which was more of the same crappy interior. That's when I found Lucid and didn't look back, the interior is great and the car is gorgeous.
 
It's definitely priced as a luxury car. That being said, I don't consider it to be a luxury car...I find my 2022 Model S has a stiff bouncy suspension, no ambient lighting colors, pretty basic interior materials, no luxury features like soft close doors or massage seats...compared to Audi, Mercedes, etc. it feels to me like a $50K car that's been marked up due to lack of competition.
Thats what I meant when I said its supposed to be a luxury car, based on the price. Now we have some real competition
 
Even Tesla’s strongest proponents tend to ding them on the “luxury” aspect. “Minimalist” is the kind word they use to describe the Model S interior.

So Tesla might want to think of themselves as luxury, but their constant cost-cutting measures betray that.

And that’s fine. I don’t think the average Model S owner puts posh comfort at the top of their list of needs.
this is spot on. its for a different target audience/consumer.
 
Tesla are notorious for road noises, they will give stupid excuses for it as well like to me it was there is not enough noise insulation material as it makes the car heavy. I was like I didn't spend 120k on a car so I feel like I am driving a go kart with all the noise and wind hushing in. Sold it after that
I agree with that! My Model S is loud at highway speeds! The Lucid is much quieter, although I thought the Mercedes EQS was even quieter when I test drove it. If I could have gotten past the casino glitz of the interior, I would have seriously considered it. But I’m happy with the Lucid and hope the software continues to catch up with the excellent hardware.
 
I agree with that! My Model S is loud at highway speeds! The Lucid is much quieter, although I thought the Mercedes EQS was even quieter when I test drove it. If I could have gotten past the casino glitz of the interior, I would have seriously considered it. But I’m happy with the Lucid and hope the software continues to catch up with the excellent hardware.
EQS is a good EV; however, its interior reminds me of Macao casinos. It seems Mercedes Benz has geared more toward Chinese buyers. In China, MB has high demand as status symbol and their popular taste to me is overkill of neon plush tackiness.
 
This reminds me of a true story related to car's engine: about a year ago, a friend of mine and his wife went for a Tesla test drive and they noticed a fair amount of road noise. So the wife said to the Tesla sales guy that she thought that EVs should be more quite. The Tesla guy looked straight at her and said there was more road noise because there was no engine noise to cancel the road noise.
Well, they ended up buying a luxury car with an engine to have less road noise than the tested Tesla.
This is why the Lyriq's active noise cancelation with sensors at each wheel is a good ideal to isolate the road noise away is a good idea. As you mentioned, people will think that EVs are noisy when in reality its the engine that is noisier than everything else in an ICE.
 
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