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Tires?

Not sure I would welcome anything, cute or otherwise, attached to my car.

Pics, please!

Does this only work with an iPhone?

Costco told me yesterday they can't install on the Lucid unless I had coasters, like for the Tesla. I told him that coasters are not needed so long as their lifts can go down low enough for the Lucid's ground clearance. Since he had not worked on a Lucid before, I told him I would just drive...

It is quite noticeable, particularly in the winter months when I can actually feel outside air entering the cabin. It is still noisy in warmer weather. I just crank up the radio, since I mostly drive solo. Having a passenger in the car is altogether different. We actually have to speak louder...

Unfortunately, closest DT to m is 100+ miles away. :-(

Agreed. Even if the PIF was 10 billion into Lucid, just a drop in their ever-expanding bucket.

Dilution of current shareholders?

Put yourself on a well-surfaced open road, place your hands securely on the steering wheel, "confirm" (🥹) your selection of Sprint mode, then hit the accelerator peddle down all the way. Don't worry, you won't be able to keep it there for more than a second or two (at last not the first time)...

Great clarifications. I stand partially corrected! However, you can drive an ICE car with the emergency brake applied, albeit with a lot of resistance and eventual smell from burning the brake pads. You cannot drive an EV when in Park. But, then again, I am open for correction!

Nope. Shifting to P is like shifting to P in an ICE car, not Neutral with the manual emergency brake pressed. There is no emergency brake in the EV, since the entire "drive train" in the EV is locked electronically. In an ICE vehicle, the emergency brake is a mechanical pulling of the brake...

If you are stopped (without Creep or Roll engaged), the "Hold" indicator will conveys you are in an electronic brake mode requiring you to depress the accelerator peddle to move. If you do not move, the car will automatically "shift" to Park after a few minutes of inaction.

Actually I do remember that vividly! I consider that to be a classic case study in introducing a new automotive product -- it was Infiniti v Lexus. Both led with ethereal sounds and images for months, but no car. We were all asking "But what does the car look like!??" Lexus eventually...

I've always preferred viewing "marketing" as the process of creating name recognition and product awareness BEFORE a need for the product arises. Basically, establishing (or maintaining) a cognitive impression that can be activated once a purchase option begins to surface. I'm not expecting to...

OK. I guess I was stuck in my original posts yesterday about all the beautifully produced TV ads I was seeing this weekend for MB, BMW, Polestar, and other EVs. Made my stomach ache. 😞

OK, I must be missing a boatload of stuff here. Where is all the advertising being discussed here?? I'm not seeing ANY!

Interesting exchange, but my view is there is a dearth of advertising -- period. Might there be a strategic decision to suppress demand at the moment? Thought we had cars in inventory ready to go out. Is that not the case?

Where there is a will, there is a way.

I don't recall any of the television ads for MB, BMW, Polestar, Audi, etc. EVs referencing where they are made. They focus (directly and indirectly) on style, performance, comfort, interior space, and range, all with polish and energy. Architectural Digest is fine for a micro-marketing effort...